About a phrase

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About a phrase
Message from mcjwx posted on 16-09-2009 at 08:57:14 (D | E | F)
Hello,i want to ask a question about a sentence. "Place a classified ad in newspapers with a delivery reach". what does the phrase" a delivery reach" mean?
who can help me?
thanks a lot.

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Re: About a phrase from prescott, posted on 16-09-2009 at 09:58:12 (D | E)
In Advertisement and Marketing,

Delivery Reach. Expressed as a percentage, reach is the number of individuals (or homes) you want to expose your product (here advertisement) to through specific media scheduled over a given period of time.

Reach and frequency are important aspects of an advertising plan and are used to analyse alternative advertising schedules to determine which produce the best results relative to the media plan's objectives.

In your case, it probably means you have to decide the targeted zone (countries/cities), how long, how many times a month/year...

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Re: About a phrase from cecil_ward, posted on 03-11-2009 at 16:56:32 (D | E)
The phrase "a delivery reach" is completely incomprehensible to me, and I am a native speaker of English. (Perhaps it is some kind of advertising/marketing speak, but if so, no one else is going to understand it.)

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Re: About a phrase from horid, posted on 12-11-2009 at 08:58:09 (D | E)
I think "a delivery reach" means a more available organization or other something, or you can say that is "Place a classified ad in newspapers with a apparent classification" may be ..

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Re: About a phrase from colvin1984, posted on 12-11-2009 at 10:47:03 (D | E)
Hello every! My Name is Isaac Cheng. I'm a Chinese, 25 years old.
Maybe I'll go to UK one or two years later. I want to practise my English so that I can communicate with others abroad.
I want to make friends with people who are native speaker of English, we can write a email, Chat on the net and so on.
On the other hand. Anyone who want to learn Chinese can also make friends with me. I'm glad to help you.
This is my email address: to receive from you!~

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